The Use and Care of Pinterest
Browsing Pinterest is like leafing through Architectural Digest, Martha Stewart’s Living, National Geographic, and GQ Magazine – all at the same time. Its appeal is upscale. According to recent Pew poll, its users mainly are young women. It’s the fastest growing social media. Retailers like Banana Republic, Nordstrom, and Hammacher Schlemmer work their Pinterest boards like crazy. Why?