Finding the best mobile web design

More than ever, people are using their smart phones and other mobile devices to browse the internet to locate the products and services they need. If your Tampa Bay, St. Petersburg, or Clearwater business does not have a mobile website yet, you could be missing out on potential customers. It is estimated that by 2014, the number of smartphone users will significantly outnumber desktop users. Even now, laptops account for less than half of the mobile devices using Wi-Fi connections at local hotspots.

So what are the benefits of having a mobile website?

Whether you are in the car looking for a restaurant in Clearwater, walking down the sidewalk of downtown St. Petersburg, or even sitting at a Starbucks in Tampa or Orlando, FL., most people are wanting to find what they need in the fastest possible manner. People do not have the time or patience to navigate through a website as it would normally appear on a desktop. Most of the time, the drop down menus and large blocks of content that are found on a regular desktop, are not functional on a mobile device. Many people are extremely busy with their daily lives, and would prefer to have easy access of the internet services, at the tip of their fingers.

As the owner of any website, you only have a short time period to captivate your audience with your internet presence. This is even more so for mobile devices because people are easily distracted by their surrounding environment. Mobile online marketing has been proven to be the fastest growing market in the industry. There are many benefits that come with using mobile websites to advertise for your company, such as: a larger variety of viewers (local and international), more frequent number of visitors, increased visibility due to the correct formatting for mobile devices, and stable internet connectivity from the numerous amount of public places that provide internet service.  Finally you can expect the search engines to start giving preference to mobile friendly websites so consumers will have a better experience with their search engine. This is important factor for SEO – search engine optimiation.  Look for companies who specilize in mobile friendly websites for their clients.

What should your mobile web design be?

The most obvious difference in how a classic site should be designed versus a mobile website, is the size of the screen that they are being viewed on. Your online marketing must be visually appealing and user friendly. Mobile websites must have compatibility through various devices, for ex. iPhones, iPads, BlackBerrys, and Androids. Easy navigation through each web page is also very important for the user.

More times than not, when people search the internet for something on their phone, they know exactly what they are looking for—a phone number or map/directions. Because mobile websites are largely about call to actions, this information needs to be the most obvious. With mobile web design, everything must be simplified while still representing your company appropriately.

How can we help?

As your internet marketing experts in Tampa, St. Petersburg, Clearwater, Sarasota, and Orlando Florida we are able to take into account all of the many different aspects that come into play when people are searching for you online from their smart phones. When people are on the go, or even when they are browsing from their home, their full attention is not present as it would be if they were sitting in front of their desktop. They may be walking around outside with bright light, they may be in front of the TV, there are many factors of their environment that would be distracting them—and they need the information they are looking for effortlessly.

Strategic Media’s mobile web designs are easy to update and manage. Whether you have a new promotion/deal you want to offer, you just added a new service, or your location changes—any of the content on your mobile friendly website can be altered seamlessly.

Your business needs a defined objective for your mobile web design. You must know your target audience. But at Strategic Media Inc., we will handle all of this for you.  As your online marketing experts in Tampa, Clearwater and St. Petersburg, Florida, Strategic Media will go above and beyond to make sure that your message is not only heard, but remembered.

We are a different kind of company. We strive to make your job as easy as possible. When we handle all of your internet marketing needs, you are able to spend more of your time pleasing your existing clients. When we build a mobile friendly website for you we will handle:

  • Auto Redirection
  • Online Forms
  • Quick load times
  • Directions/Maps
  • Logo/Design that matches your current site’s personality